The BEST and WORST outfield shirts from EVERY Premier League season

The 2024/25 Premier League season has concluded and as per usual, much attention is now being...

Kappa x Modelo Release NEW 2025 Summer Collection

Kappa have teamed up with beer brand Modelo for a special football and culture collaboration. The...

New releases

What if Premier League teams had retro sponsors again?

One thing many fans hate about the Premier League nowadays is its obsession with money. 50 different TV deals, dodgy sponsorship deals, huge transfer fees... "game's gone, mate". However, there was a time where this wasn't quite such a powerful feeling. There's...

The 7 most fashionable footballers of the 2020s

With the rise of social media, footballers do more than just play football. They've become celebrities in their own right and are watched for more than just the 90 minutes they spend on the pitch. Players become icons, and their style is a big part of it, so I've...

How the Marshall Islands joined football’s fight against climate change: a Q&A with the nation’s away kit designer

The Republic of Marshall Islands Soccer federation is the final national team of the world's recognised nations still yet to make their official match debut. Matías Otero, 43, is a graphic designer from Uruguay and is now based in Argentina. Otero designed the...

From Coventry to the Caribbean: how a family business transformed a club 4,000 miles away

Louis Jones, a Coventry City fan, has had a remarkable five years since creating his own company, but even he could never have expected where this journey would take him. He's the founder of Surprise Shirts, a mystery shirt box company which he started at the age of...

UEFA Champions League final: everything you need to know

Ahead of the UEFA Champions League final between PSG and Inter Milan, we’ve compiled a list of everything you need to know for Europe’s greatest showdown.

The five best Coventry City shirts of all time

After some seriously dark times for Coventry City shirts, Hummel have brought them back to being among the best-dressed teams in the game right now. Which ones stand out from the rest, though? We've compiled the world's least-definitive list of the top five. Coventry...

The Man Behind the Bolt: Drake Ramberg on Football, Fashion, and Nike’s Golden Era

Everyone knows the iconic Arsenal lightning bolt that appeared on the 1994/95 season kits, but not many people realise where it came from. The pattern has become a club icon, transcending what Drake Ramberg might have originally expected when he thought of the design....

The 7 most fashionable footballers of the 2020s

Jun 3, 2025

With the rise of social media, footballers do more than just play football. They've become celebrities in their own right and are watched for more than just the 90 minutes they spend on the pitch. Players become icons, and their style is a big part of it, so I've...